Saturday, December 10, 2005

Market research about libraries and internet use

Market research about libraries and internet use.

From the Information Literacy Weblog, "The company OCLC (seller of library services) has published a full report on a survey they commissioned from Harris Poll Online (a market research company) about perceptions of libraries and competing products and services (in particular bookstores and search engines). The 290 page report is available in full or section by section from: http://www.oclc.org/reports/2005perceptions.htm."

I also found this report fascinating. Google rules with consumers in the USA as does Amazon!

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